Oracle and President Mark Hurd began to build hype for the company’s new marketing cloud at a company event in New York City yesterday.
But it was neither Hurd, his colleagues or their customers who spoke the most telling words.
An audience member asked Hurd if Oracle will actually be able to integrate technologies like Responsys, Eloqua, BlueKai and Compendium.
And Hurd responded to the audience at the Museum of Arts and Design on Columbus Circle open and honestly. Anyone that ever tells you “everything works perfectly together” is “pulling your leg,” he said.
Oracle Exec Notes: Integrating Tech is Never Easy
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