Fat Tire Says Its Beer Pairs Well With People Rather Than Bikini-Clad Mud Wrestlers

Just to prove beer marketing isn’t always about barely-dressed women mud wrestling in a public square, Fort Collins-based New Belgium Brewing is out with a Cultivator Advertising & Design-created campaign for its Fat Tire beer brand that is far more intelligent than oh, say, the Swedish...


Please visit Marketing Land for the full article.

Fat Tire Says Its Beer Pairs Well With People Rather Than Bikini-Clad Mud Wrestlers