Lyft's pink mustache is a thing of the past — at least for Lyft's premium passengers
The San Francisco-based per-to-peer ridesharing service announced Lyft Plus on Thursday, a "premium" ride service to compete with Uber's Black Car and SUV offerings
Lyft Plus drivers will operate custom-made white Ford Explorers, complete with a small, silver mustache on the car's grill instead of the fluffy, pink mustache drivers use now. The Explorers have custom leather seats, USB ports for each user, and under-glow lights on both the inside and outside of the car Read more...
More about Uber, Startups, Tech, Apps Software, and LyftSo Long, Pink Mustache: Lyft Unveils Premium Service With Custom SUVs
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