Thursday, March 28, 2013

comScore Launches Media Metrix Multi-Platform in the U.S.

comScore this week launched the Media Metrix Multi-Platform in the U.S. Dubbed “the next generation of digital audience measurement and media planning,” comScore says this first-of-its-kind product offers unduplicated accounting of audience size and demographics that reflects today’s multi-platform digital media environment. “We are excited to formally introduce Media Metrix Multi-Platform, a revolutionary development that [...]



Google Analytics Adds 2 New Reports: Data Hub Activity & Trackbacks

Google Analytics has revamped its social reports. The Data Hub Activity report shows a timeline of activities and offers filtering by network, while Trackbacks show you what sites link to yours, plus how much traffic those links drove to you.



Analyst Says T-Mobile Deal Means Big Business for Apple

Sterne Agee analyst Shaw Wu told investors Wednesday that Apple stands to regain some lost momentum thanks to the company’s deal with T-Mobile to introduce the iPhone to the nation’s fourth largest carrier on April 12. Wu, according to published reports this morning, says the announcement is positive because it allows Apple to gain market [...]



Square Reportedly Stumbling at Starbucks

While most accounts of mobile payments refer to stunning successes, one of the biggest names in this emerging industry has apparently hit a rough patch at Starbucks. According to the findings of a new Fast Company report, Starbucks baristas are having trouble completing transactions with Square’s mobile payments solution. Last November, MMW reported that the [...]



Wednesday, March 27, 2013

How to Search for the Perfect GIF

Gif-search

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As frequent Internet denizens, we need access to all kinds of GIFs. How else would you expect us to respond to emails and IMs?


The GIF has birthed a new way to communicate online, but sometimes the biggest problem is finding the perfect animated eye roll, Seinfeld dance party or terrified kitten for your Tumblr/Reddit post or office-wide email thread.





While there isn’t one defined way to find a GIF, there are plenty of avenues on which to conduct your searches. Below we explain each so you can find your own GIFs from here on out.


Tumblr


Tumblr is the GIF’s natural habitat. Here they populate blogs like rabbits. While Tumblr search isn’t particularly streamlined, you’ll find the biggest variety of GIFs here. Tumblr’s tags are very powerful when executed correctly — use them to browse through posts.



Velti Launches New Mobile Ad Network

Velti is taking on the big boys of mobile advertising with it’s creation of the “most comprehensive solution for brands combining mobile advertising and marketing under a single roof.” As a leading global provider of mobile marketing and advertising technology, Velti is lifting the curtain on Velti Media, which will serve as a mobile advertising [...]



Study: Paid Search Spend for Mobile is Exploding

The new Q1 2013 Digital Marketing Report by IgnitionOne highlights the significant growth taking place in digital marketing today. Research by IgnitionOne shows that year-over-year paid search spend for tablets and smartphones are up 112% and 113%, respectively in the US. According to details made available in a press release today, tablet users were also [...]



The Benefits of Office Face Time Aren’t a Myth

In the frenzy to defend telecommuter rights, the traditional office environment has taken quite a lashing. Maybe it’s important to think about how bringing employees back into the office and out of their pajamas can actually help, not harm, them.
The Benefits of Office Face Time Aren’t a Myth

Asia Pacific pay TV boom to continue

Pay TV revenues in Asia Pacific will be $12 billion higher in 2018 ($43.9 billion total) than in 2012, according to a report from Digital TV Research. The Digital TV Asia Pacific report estimates that pay TV revenues will grow by $2.1 billion in 2013 to $33.9 billion.






Judge Recommends Dismissal of Ceglia Facebook Ownership Lawsuit

Judge

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Three years ago, New York-based woodchip salesman and convicted felon Paul Ceglia filed a lawsuit against Mark Zuckerberg, claiming that the Facebook CEO reneged on a deal that promised him a majority stake in the social network.


It appears the case may soon come to a close, however, after U.S. Magistrate Judge Leslie Foschio moved to dismiss Ceglia’s suit on Tuesday. The case centers around the authenticity of a 2003 “Work for Hire” contract in which Ceglia alleges Zuckerberg granted him a 50% stake in Facebook in exchange for a $1,000 investment


Zuckerberg and Facebook shot back, calling the suit “fradulent” in 2011They maintain Ceglia’s documents are forgeries, and claim that a contract called “the StreetFax Document” is the genuine agreement between the two parties. In March 2012, Facebook filed a motion to dismiss the suit.