When the test subjects were asked what was top of mind when asked about a specific category keyword, Google found that 14.2 percent in the test group named the test brand, while 8.2 percent in the control group also named the same brand.
Google: Top Search Ads Increase Brand Awareness by 6.6% [Study]
Thursday, June 19, 2014
Google: Top Search Ads Increase Brand Awareness by 6.6% [Study]
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment