The latest industry estimates from eMarketer suggest that mobile advertising spending will reach $7.29 billion by the end of 2013. Not surprisingly, Google will claim more than half of the entire market with projected earnings of $3.9 billion in U.S. mobile ad revenue. But Google’s dominance continues to erode in the wake of undeniable momentum [...]
There’s nothing we love more than finding a helpful infographic that can give social media newbies and veterans alike some assistance in their marketing efforts. Regardless of the scope or scale of your marketing aims, image is important. So there’s nothing worse that a stretched, shrunken, or shewed image on a social media profile to [...]
How to Generate Leads through the Social Web
Social media marketing offers endless opportunities for lead generation. Businesses are increasingly using social media to connect with their customers, avert crises and build reputation. Lead generation is a natural outgrowth of this activity. However, many marketers don’t know which … read more
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Mobile app downloads haven’t slowed much since the flurry of downloads we saw at the close of 2012. In fact, the latest data from Canalys shows that app downloads climbed 11% in Q1 of 2013 (vs. Q4 of 2012). According to published reports Monday, the world’s four leading app stores generated $2.2 billion in total [...]
Canalys: Mobile App Downloads Accelerating in Early 2013
No, Cher fans, the singer and actress did not die. The Twitter hashtag “#nowthatchersdead” is meant to be read as “now Thatcher’s dead” — not “now that Cher’s dead.”
Margaret Thatcher, the United Kingdom’s former prime minister, died Monday at age 87 following a stroke. Website Is Thatcher Dead Yet? quickly reacted, encouraging people to reveal how they’re celebrating the death via tweets with hashtag #nowthatchersdead.
The hashtag sparked confusion and humor about Cher, the 66-year-old who has amassed 1.4 million Twitter followers with her quirky and sometimes non-sensical tweets (Mashable even included one of hers in its “50 Memorable Tweets of 2012” roundup): Read more…
More about Entertainment, Us, Social Media, Celebrities, and Hashtags
You should always keep search engine optimization in the forefront of your mind, and always follow best practices. Skipping the basics of SEO will leave your site’s foundation a mess and prevent you from fully maximizing revenue opportunities.
In just seven years Twitter has evolved from a microblogging social network to become, among other things, an essential source of breaking news
Are you tuned into all the major breaking news accounts on Twitter? We have created a list of the top 10 English-language accounts we recommend following for all the latest current affairs
Take a look through our list (arranged in no particular order) in the gallery above. Share in the comments below any other accounts you’d recommend that deliver fast and accurate news-related tweets
Homepage image courtesy of Flickr, Brian Gratwicke Read more…
More about Media, Twitter, Us, World, and Social Media
Verimatrix has announced that Venezuelan telecommunications services operator NetUno has deployed on the Verimatrix Video Content Authority (VCAS) architecture to provide revenue security for its popular NetUno TV Digital broadcast service.
With data privacy paramount on the minds of businesses and consumers alike, Human Demand‘s new partnership with TRUSTe is expected to go a long way toward building agency and brand trust for mobile advertising. Human Demand, the mobile ad technology company, says TRUSTe will help them deliver data privacy management across Human Demand’s ad buying [...]
Ericsson (NASDAQ: ERIC) has reached an agreement with Microsoft (NASDAQ: MSFT) to acquire its TV solution Mediaroom business. Closing is expected during the second half of 2013.
