Saturday, October 18, 2014

How My 98-Year-Old Grandfather Embraced The Internet

“Do I have Twitter ? Should I have this account ? If so what is it for ? How do I set it up ? Thanks Grandpa.”



This Guy Takes Awesome Underwater Photos With A Desktop Scanner

Nathaniel Stern is diving off the coast of Florida, scanning the gorgeous seascape before him — literally.



Mobile Marketing: The Week in Review

Mobile Marketing The Week in Review2 Mobile Marketing: The Week in ReviewIn case you missed it, here are some of the top stories in mobile marketing and advertising we’ve been following this week.


The trend of American advertisers adopting Location-Based Mobile advertising (LBM) is right in line with efforts taking place internationally.


Social media platform Pinterest has been around for a number of years and is perennially one of  the top 10 most popular social media websites on the net.  They still don’t have nearly the user base that online behemoths like YouTube of Facebook have, however, but they are constantly trying to close that gap.


Eat your oatmeal. It’s good for you. Not to mention that now you can join the high tech world of augmented reality and take a wild selfie to grab extra goodies.


It happens every year around this time: marketers begin scrambling to finalize their holiday plans. As also happens, many are doing it at the last minute.


It’s the era of the selfie. Unfortunately. Yes, we’ve all seen the bad selfies people take in their bathrooms, the glare of the flash bouncing off the mirror so blindingly it makes us wonder if a comet just zoomed through the room. The selfie your friend posts from a local pub, two hours after she said she was too sick to go out. The selfies people take on an airplane when the oxygen masks have just been released — like, really? That’s what you’re interested in doing at this moment?


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Mobile Marketing: The Week in Review

Second-Screener, Multi-Screener: How to Engage the Always Addressable Consumer – October 23 Webcast

Digital Marketing Depot presents “Second-Screener, Multi-Screener: How to Engage the Always Addressable Consumer” on Thursday October 23 at 1 PM EDT. In this webcast Forrester Research, Inc.ís Principal Analyst Jim Nail and Quaeroís Michelle Boockoff-Bajdek will discuss how second...


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Second-Screener, Multi-Screener: How to Engage the Always Addressable Consumer – October 23 Webcast

The Five Must-Have Traits of an Optimized Business Blog

Content marketing's honeymoon is over. You can't just create good blog content and call it a day. You now have to consider the entire content experience you're giving your audiences, and for that you need an optimized blog. Read the full article at MarketingProfs
The Five Must-Have Traits of an Optimized Business Blog

Twitter Remarketing: What It Is and How to Use It to Target Audiences

When Twitter remarketing is used alongside Twitter’s already familiar Twitter Ads and Cards, Twitter marketers gain a powerful new ally. Read the full article at MarketingProfs






What We Learned This Week

This week we learned just how un-exciting two new iPads could be, poop banks exist and that shouting Ebola in a crowded bus isn't protected by the First Amendment.
What We Learned This Week

Drama. Ego. Protocol: Washington Dinners Have It All — And That’s Just The Seating Chart

You walk into a fancy dinner and pick up the little envelope that reveals your fate: the seat assignment for the evening. Did you score a prized spot at the best table? Or are you in “Siberia,” consigned to a seat in the back of the room? In a city full of status symbols, nothing distills power more quickly than your literal place at the table.
Drama. Ego. Protocol: Washington Dinners Have It All — And That’s Just The Seating Chart

Amazon and Google: Friends, Enemies or Frenemies?

Reports show Amazon is Google's biggest search advertiser, but the online retailer is reportedly developing its own ad program to rival Google AdWords.




Amazon and Google: Friends, Enemies or Frenemies?

K-Pop Concert Planner Dead in Apparent Suicide After 16 Killed at Show

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SEOUL, South Korea — A South Korean man involved in planning an outdoor pop concert where 16 people were killed after falling through a ventilation grate was found dead Saturday in an apparent suicide, officials said, as doctors treated eight others facing life-threatening injuries from the disaster.


The man, 37, an employee of the Gyeonggi Institute of Science and Technology Promotion, was found dead at around 7 a.m. in Seongnam, the city south of Seoul where Friday's accident occurred, said city spokesman Kim Nam-jun.


The site of his death was not far from where 16 people watching a performance by 4Minute, a girls band that is popular across Asia, were killed when the ventilation grate they were standing on collapsed. Eleven other people were seriously injured. Read more...

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K-Pop Concert Planner Dead in Apparent Suicide After 16 Killed at Show